Graphic Designing
Visual Identity Graphic Design
A brand is a relationship between a business or organization and its audience. A brand identity is how the organization communicates its personality, tone and essence, as well as memories, emotions and experiences. Visual identity graphic design is exactly that: the visual elements of brand identity that act as the face of a brand to communicate those intangible qualities through images, shapes and color.
Marketing & Advertising Graphic Design
When most people think of graphic design, they think of designs created for marketing and advertising. Companies depend on successful marketing efforts to tap into their target audience’s decision-making process. Great marketing engages people based on the wants, needs, awareness and satisfaction they have about a product, service or brand. Since people will always find visual content more engaging, graphic design helps organizations promote and communicate more effectively.
Examples of marketing graphic design
- Postcards and flyers
- Magazine and newspaper ads
- Posters, banners and billboards
- Infographics
- Brochures (print and digital)
- Vehicle wraps
- Signage and trade show displays
- Email marketing templates
- PowerPoint presentations
- Menus
- Social media ads, banners and graphics
- Banner and retargeting ads
- Images for websites and blogs
User Interface Graphic Design
A user interface (UI) is how a user interacts with a device or application. UI design is the process of designing interfaces to make them easy to use and provide a user-friendly experience.
A UI includes all of the things a user interacts with—the screen, keyboard and mouse—but in the context of graphic design, UI design focuses on the user’s visual experience and the design of on-screen graphic elements like buttons, menus, micro-interactions, and more. It’s a UI designer’s job to balance aesthetic appeal with technical functionality.
Examples of user interface graphic design
- Web page design
- Theme design (WordPress, Shopify, etc.)
- Game interfaces
- App design
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Publication Graphic Design
Publications are long-form pieces that communicate with an audience through public distribution. They have traditionally been a print medium. Publication design is a classic type of design—think books, newspapers, magazines and catalogs. However, there’s recently been a significant rise in digital publishing.
Examples of publication graphic design
- Books
- Newspapers
- Newsletters
- Directories
- Annual reports
- Magazines
- Catalogs
Packaging Graphic Design
Most products require some form of packaging to protect and prepare them for storage, distribution, and sale. But packaging design can also communicate directly to consumers, which makes it an extremely valuable marketing tool. Every box, bottle and bag, every can, container, or canister is a chance tell the story of a brand.
Packaging designers create concepts, develop mockups and create the print-ready files for a product. This requires expert knowledge of print processes and a keen understanding of industrial design and manufacturing. Because packaging design touches so many disciplines, it’s not uncommon for designers to find themselves creating other assets for a product such as photography, illustrations and visual identity.
Motion Graphic Design
“Motion graphics designer” is a somewhat new specialty for designers. Formally reserved for TV and film, technological advances have reduced production time and costs, making the art form more accessible and affordable. Now, motion graphics is one of the newest types of design and can be found across all digital platforms, which has created all sorts of new areas and opportunities.
Examples of motion graphic design
- Title sequences and end credits
- Advertisements
- Animated logos
- Trailers
- Presentations
- Promotional videos
- Tutorial videos
- Websites
- Apps
- Video games
- Banners
- GIFs
Environmental Graphic Design
Environmental graphic design visually connects people to places to improve their overall experience by making spaces more memorable, interesting, informative or easier to navigate. Environmental design is a broad type of design, here are some examples:
Examples of environmental graphic design
- Signage
- Wall murals
- Museum exhibitions
- Office branding
- Public transportation navigation
- Retail store interiors
- Stadium branding
- Event and conference spaces
Art And Illustration For Graphic Design
Graphic art and illustration are often seen as being the same as graphic design, however, they’re each very different. Designers create compositions to communicate and solve problems, graphic artists and illustrators create original artwork. Their art takes a number of forms, from fine art to decoration to storytelling illustrations.
Even though graphic art and illustration are not technically types of graphic design, so much is created for commercial use within the context of graphic design that you can’t talk about one without the others.
Examples of art and illustration for graphic design
- T-shirt design
- Graphic patterns for textiles
- Motion graphics
- Stock images
- Graphic novels
- Video games
- Websites
- Comic books
- Album art
- Book covers
- Picture books
- Infographics
- Technical illustration
- Concept art
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Frequently Asked Questions (FAQs)
When you are looking for a Digital Marketing Package, you should keep in mind the size of your business. If you are a small business, you may not need all of the services that a Digital Marketing company like BluClicks offers. You may be able to get away with just basic services, such as SEO or Web Designing.
A Digital Marketing Package can be expensive, and it may not be affordable for everyone. Packages vary in price, depending on the size and complexity of the project. Generally, smaller projects will cost less than larger ones.
If you are on a tight budget, you may want to look for a company that offers discounts or payment plans.
Yes we do, we consider every single requirement of our clients and then customize their package that best suits their needs.
Yes, you can do on your own, but it’s important to remember that it’s a long-term process that takes patience and diligence. Professional Marketing Services can help you stay on track and make sure your business on digital ground is performing at its best.
When it comes to Digital Marketing, there are a lot of things to think about. You need to make sure that your website is coded in a way that makes it easy for search engines to crawl, that you have quality content, and that you’re doing everything you can to get links from other websites. If all of this sounds like too much for you, or if you just don’t have the time to do it yourself, you may want to consider hiring an Digital Marketing agency.
Digital Marketing agencies have a lot of experience when it comes to optimizing websites for search engines, and they can help you get your website ranked higher than your competition. They can also help you create content that is more likely to rank well and generate traffic.
However, before you hire an Digital Marketing agency, make sure you do your research.
Small businesses should be careful not to spend too much on digital marketing services each month. While it is important to invest in website design and SEO, small businesses can quickly go over their budget if they’re not careful. It’s important to find a balance between the money you’re spending and the results you’re seeing.
If you’re just starting out, it might be a good idea to invest in some basic services and see how they work for you. As your business grows, you can then start investing in more expensive services.
